With just days to go before the official unveiling, the Google Pixel 10 series has been all but revealed through a steady stream of leaks, teasers, and even some self-inflicted “accidental” reveals by Google itself. The Made by Google event is set for August 20, 2025, with the Indian launch expected a day later on August 21. This year’s lineup looks to be Google’s most ambitious yet, featuring four distinct models and a slew of hardware and software upgrades that blur the line between standard and Pro models.
The Lineup: Four Models Confirmed
The Pixel 10 family is shaping up to include:
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Pixel 10 – The base model, but with some serious hardware upgrades.
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Pixel 10 Pro – A flagship for those who want more display and camera power.
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Pixel 10 Pro XL – The big-screen Pro with premium build and features.
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Pixel 10 Pro Fold – Google’s next-gen foldable, aimed at competing with Samsung’s Galaxy Z series.
Official promotional materials and leaks have revealed new colorways, with the base Pixel 10 coming in bold shades like Indigo and Limoncello, while the Pro variants will sport more subtle finishes like Moonstone.
Design: A Polished Evolution
From early looks, the Pixel 10 sticks with the design language established in the Pixel 9 series: flat edges, minimalist geometry, and the now-iconic floating visor-style camera bar. What’s notable is that the base Pixel 10 will now feature a triple-camera setup, a first for the non-Pro lineup. This could mean the telephoto lens—once exclusive to Pro models—is finally available to a wider audience.
The Pro and Pro XL models will refine this look with larger, brighter displays, slimmer bezels, and more premium materials. The Pro Fold will likely carry forward Google’s book-style foldable design, with internal and external displays optimized for multitasking.
Hardware and Performance: The Tensor G5 Era
All four devices are expected to run on the new Tensor G5 processor, Google’s first chip built entirely on TSMC’s advanced 3 nm process. This leap should deliver noticeable gains in speed, efficiency, and thermals, while enabling more advanced AI processing directly on-device.
The Pro models may come with 12 GB or more of RAM, while the base Pixel 10 is likely to pack at least 8 GB. Storage options are rumored to start at 128 GB and go up to 1 TB on the Pro Fold.
Camera Upgrades Across the Board
Google’s Pixel cameras are already industry benchmarks for computational photography, but the Pixel 10 series appears ready to raise the bar further.
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Pixel 10: Triple rear cameras—likely a 50 MP main sensor, an ultrawide lens, and a telephoto lens—plus a high-quality selfie shooter.
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Pixel 10 Pro / Pro XL: An enhanced 50 MP main sensor with improved light capture, a 48 MP ultrawide, a telephoto capable of up to 5× optical zoom, and a high-resolution front camera for sharper video calls and selfies.
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Pixel 10 Pro Fold: Multiple camera arrays inside and out, allowing high-quality shots whether the phone is open or closed.
AI-driven features will also play a larger role, including Speak-to-Tweak, allowing users to make photo edits through voice commands, and Camera Coach, which offers real-time suggestions for framing and exposure.
Charging and Battery: Magnetic Upgrade
One of the more exciting leaks is that the Pixel 10 series could introduce Qi2 magnetic wireless charging, a first for Pixel devices. Branded internally as “Pixelsnap,” this system will work similarly to Apple’s MagSafe, snapping accessories and chargers into place.
The base and Pro models should see improved wired charging speeds, while the Pro XL may support up to 39 W. Battery capacities remain unconfirmed, but Google is expected to deliver all-day endurance across the lineup, with the Fold optimized for efficient dual-screen use.
Displays: Brighter and Smoother
Expect 120 Hz OLED displays on the base Pixel 10 and Pro, with the Pro XL and Fold getting LTPO panels for variable refresh rates. Screen sizes will likely range from around 6.1 inches on the base Pixel 10 to 6.8 inches on the Pro XL, with the Fold offering a 7-plus-inch internal display when opened. Higher peak brightness levels are also anticipated, which should make the devices easier to use in direct sunlight.
AI at the Core
AI is central to Google’s Pixel identity, and the Pixel 10 series seems poised to lean into that more than ever. Alongside new photo and video tools, Pixel Sense is rumored to be a smarter, more context-aware assistant, capable of anticipating user needs based on location, activity, and usage patterns.
A new conversational editing mode in Google Photos may allow users to request changes like “brighten the shadows” or “make the sky bluer” without touching a slider. On-device AI processing should make these features faster and more private.
Pricing and Availability
Pricing is expected to be aggressive but premium:
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Pixel 10: Around $799
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Pixel 10 Pro: Around $999
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Pixel 10 Pro XL: Around $1,199
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Pixel 10 Pro Fold: Around $1,799 or higher
Pre-orders in select markets will likely open immediately after the August 20 event, with shipping in the US, UK, and other regions starting soon after. In India, sales are expected to begin August 21, possibly with launch offers and exclusive bonuses for early buyers.
What This Launch Means for Google
By giving the base Pixel 10 a triple camera, introducing a foldable into the Pro lineup, and pushing AI even deeper into the user experience, Google is signaling that it wants the Pixel brand to be seen as more than just a niche choice for Android enthusiasts.
The company appears to be aiming at both Apple and Samsung with a combination of premium hardware, smart AI software, and a consistent design language. If the pricing remains competitive, the Pixel 10 series could finally push Google into the mainstream flagship conversation.
The leaks may have spoiled most of the surprises, but Google’s event will still be a defining moment for the Pixel brand. If the final products live up to the hype, the Pixel 10 lineup could be one of the most important Android launches of the year.